A
strategy-led
marketing
agency.
About Us
It started with a simple idea: Let's build the agency we'd want to hire.
In late 2023, we decided to do just that. We wanted to create a place that was nimble, strategy-led, and obsessed with creative excellence.
No layers, no jargon - just a direct line between a client's vision and work that makes an impact.
The
Perfect Mix
We realized we had all the right pieces, each bringing a powerful and distinct advantage to the table.
It was the ideal blend of experience, relationships, and a fresh perspective. That conversation wasn't just talk. It became DISRPTVE.
Ashish
An actor and entrepreneur with an incredible network and a legacy in advertising—his father's agency, Art, was an icon of the 80s and 90s.
Kaushik
The seasoned strategist, who merged his own successful agency of 10+ years into this new vision, bringing a deep understanding of what it takes to win.
Kanishq
The new-gen, with a sharp eye for design, a knack for culture, and his own entrepreneurial grit.
From
Conversation
to Campaign
That simple idea grew. Fast.
Today, we're a full-fledged agency with a rapidly growing team. Our portfolio is our proof, having worked on everything from shaping the identity for a craft beer brand to running data-driven national campaigns. We've partnered with major celebrities to launch brands, managed complex photoshoots from start to finish, and even used AI to create visuals that were once impossible.
How we
work
Our process is simple. We listen more than we talk. We dive deep into your world to find the one thing that makes you special. Then we build a clear, honest plan and bring it to life with a team that’s genuinely passionate about what they do.
Let's Build Something Great.
At the end of the day, we’re still driven by the spirit of that first conversation: a desire to do great work with good people.
If you’re building something you believe in, we’d love to have a conversation with you, too.
our team
Ashish Chowdhry
Managing Director
Kaushik Sundararajan
Chief Executive Officer
Kanishq Chhabria
Chief Operating Officer
Rachit Rajguru
Head of Operations
Chetan Chopra
Chief Business Officer
Ajay Panchal
Head of UI/UX
Ayush Panchal
Head of Branding/ Packaging
Karan Adodra
Head of Content